The contrary of «excellent» is not «bad», it is «very good»

25 febrero, 2012

The contrary of “excellent” is not “bad”: its contrary is “very good”. This is the mantra of my division when I was in charge of the International business of Amper. We were all obsessed about…

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Global MBA,Master Marketing Online,Marketing,WIMBA

0 Comments5 Minutes

Matar a los intermediarios

21 enero, 2012

  Una queridisima ex-alumna de EOI que trabaja en el emundo del entertainment me envió ayer un enlace a esta charla en el TEDxRiodelaplata que se hizo en Argentina el 1 de Noviembre de 2011.…

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Estrategia,Marketing,WIMBA,Global MBA,Master Marketing Online

0 Comments6 Minutes