Marketing for Nonprofits (NPO)
7 enero, 2012
Marketing is an unfamiliar concept for many nonprofit organizations. It's important these organizations understand that marketing is more than just the old sense of making a sale or obtaining a…
Entrepreneurship,General,Global MBA,WIMBA,Estrategia,Globalización,Marketing
0 Comments13 Minutes
Open source learning and free online education
5 enero, 2012
Please visit Richard Baraniuk conference at Ted.com, about open source learning: he is professor at Rice University and he explains the vision behind Connexions, his open-source, online education…
Entrepreneurship,General,Global MBA,WIMBA,Estrategia,Globalización,Marketing
0 Comments11 Minutes
Some advice to start-uppers
3 enero, 2012
I want to share with you an email I just sent to a young great friend of mine who is starting up a successful company and now in the process of making its financial projections (Revenues, Ebitda,…
Entrepreneurship,Global MBA,WIMBA,General,Marketing
0 Comments3 Minutes
top tech trends of 2011
2 enero, 2012
Top tech trends of 2011 is an article published in ALLTOP web site (by Guy Kawasaki) which together with MASHABLE represent two musts to follow to stay updated in digital and social media…
Entrepreneurship,Global MBA,WIMBA,General,Marketing
0 Comments5 Minutes
Open class about Marketing Fundamentals
18 diciembre, 2011
On october 24th 2011 I gave this open class of Marketing Fundamentals to my students of the Global MBA: they are 2 hours of thoughts and advices about mktg, touching also sensible fibers like…
Entrepreneurship,Marketing,Global MBA,WIMBA
0 Comments1 Minute
Que pasa cuando se muere el CEO
20 noviembre, 2011
El viernes me amenazaron con que un redactor de un gran periódico Nacional me iba a llamar para hacerme una entrevista de 5 minutos sobre lo que ocurre en las empresas cuando se le muere un CEO…
Entrepreneurship,Global MBA,WIMBA,Globalización,Marketing
0 Comments7 Minutes
Silicon Valley
25 agosto, 2011
Acabo de volver de San Francisco, donde Agosto es un mes frenético de actividades empresariales: la Silicon Valley, desde Santa Clara hasta San Mateo y arriba hasta la ¨Ciudad de la Niebla¨ sigue…
Entrepreneurship,Marketing,Global MBA,WIMBA
0 Comments3 Minutes
Thank you
27 junio, 2011
Thank you, thank you, thank you, .. “Thank you” is the natural words expressing my feeling towards all people and brands making our Tedx Plaza Cibeles possible and so emotional. Thanks to the…
Entrepreneurship,Marketing,Global MBA,WIMBA
0 Comments4 Minutes
Private Wealth Management (y sobre aprender)
2 abril, 2011
Hice mi primer curso de formación hace más de 25 años y luego me dediqué "a trabajar", como ejecutivo, empresario, consultor, docente, ... y es cierto que "haciendo", gestionando talento y tomando…
Entrepreneurship,WIMBA,Marketing
0 Comments5 Minutes
Wine by One: Innovating in the French Wine Industry
28 enero, 2011
Ricardo Lucas, your Business Games professor sent me this article, about "Wine by One" a business innovation consisting in summing up three concepts: a Wine Bar, a Wine store and a Wine club. WINE…
Entrepreneurship,WIMBA,Global MBA
0 Comments2 Minutes